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Showing posts from February, 2021

What is Search engine optimization (SEO)

  What is Search engine optimization (SEO) Search engine optimization (SEO) is the process of guiding the website so that it will naturally attract visitors by winning top ranking on the major search engines for selected keyword phrases. After you’ve identified a number of search keywords that potentially describes your business, you will be ready to create a search engine optimization plan for your website.   KEYWORDS RESEARCH AND ANALYSIS           Introduction to Keyword Research           Business Analysis           Types of Keywords           Keyword Research Methodology          Keywords Analysis Tools           Competition Analysis         Preparing a Keyword List for Project   IMAGE TAG OPTIMIZATION          Footer Optimization           Creating an HTML and XML sitemaps           URL Rewriting Techniques (301, 302)          Robot.txt File          Google SEO Guidelines   OFF-PAGE OPTIMIZATION (OFFSITE)           Introduction to Offsite Op

How to increase your sales from your Website?

How to increase your sales from your Website?  To increase your sales from your website, business needs online customers to buy your products or/and services. SEO is one of the best strategies to that can drive online customers to your website thus making your website more visible to people who are looking for your products or/and services via google and other search engines. We make your business visible on Google and other search engines so that your customers can find your company, product or/and services. Search Engine Optimization is the process of making your website visible for both users and search engines. Top SEO Benefits  Increase sales through visitor call-to-action conversions. Acquire new customers and new markets through better web presence. Reduce advertising expenditures. Increase brand reputation and trust. Measure revenue increases from digital channels. Expand global markets. Increase competitive position. Deepen local presence (online and offline). Forecast and pro

Why SEO is very important for your business?

Why SEO is very important for your business? On Google alone, there are over 630,000 searches per second. Think about that. Every second that your website is not indexed on Google, you are potentially missing out on hundreds, if not thousands of opportunities for someone to visit your website, read your content, and potentially buy your product or/and service.  1. Get targeted visitors and increase website Traffic. Targeted traffic can make a big impact on your company’s bottom line. The visitors and leads you attract by using SEO are going to be much more relevant than the leads you attract using paid advertising. 2. Increase conversions, leads, and sales. When visitors stumble upon your site after looking up something on Google, you will have a much easier time converting them into paying customers. Why? Because they were already actively searching for a solution to their problems – a solution which your product or service can provide! 3. Increase profit. Higher co