Skip to main content

What is Search engine optimization (SEO)

 

What is Search engine optimization (SEO)

Search engine optimization (SEO) is the process of guiding the website so that it will naturally attract visitors by winning top ranking on the major search engines for selected keyword phrases. After you’ve identified a number of search keywords that potentially describes your business, you will be ready to create a search engine optimization plan for your website.



 KEYWORDS RESEARCH AND ANALYSIS

  •          Introduction to Keyword Research
  •          Business Analysis
  •          Types of Keywords
  •          Keyword Research Methodology
  •         Keywords Analysis Tools
  •          Competition Analysis
  •        Preparing a Keyword List for Project

 

IMAGE TAG OPTIMIZATION

  •         Footer Optimization
  •          Creating an HTML and XML sitemaps
  •          URL Rewriting Techniques (301, 302)
  •         Robot.txt File
  •         Google SEO Guidelines

 

OFF-PAGE OPTIMIZATION (OFFSITE)

  •          Introduction to Offsite Optimization
  •          Submission to search engines
  •         Linking Building Methodology
  •          Types of Linking Methods
  •         Free Links / Paid Links
  •          Directory Submissions for SEO
  •          Social Bookmarking
  •          Local Business Listing (Local SEO)
  •          Classifieds Posting
  •         Forum Signatures and Commenting
  •          Using Blogs for SEO
  •          Blog Commenting
  •          Press Release Submission
  •          Article Submissions
  •         Video Submissions
  •          Social Media Optimizatization Techniques (Basics)
  •         Tracking the Links and Page Rank

 

ON-PAGE OPTIMIZATION (ONSITE)

  •         Basics of Website Designing / Development
  •          Usability and User Experience in Website
  •          Onsite Optimization Basics
  •          HTML Basics for SEO
  •          Importance of Domain Names
  •          Website Structure and Navigation Menu Optimization
  •          HTML Validation using W3C
  •          Coding Best Practices
  •          Filename Optimization
  •          Title Tag Optimization
  •         Meta Tags Optimization
  •         Headers Optimization
  •          SEO Content Writing
  •          Page Speed Optimization Tool
  •          Anchor Links Optimization
  •          Internal Link Strategy
  •          Iframes / Frames effects on SEO

 

GOOGLE WEBMASTERS TOOLS

  •          Adding a Site and Verification Process
  •         Configuration / Settings
  •          Geographic Settings
  •          URL Parameters
  •          Site Links / Health
  •         Crawl Errors / Crawl Stats
  •          Google Fetch
  •          Blocking the Crawler and blocked pages
  •          Traffic
  •          Search Queries
  •         Links to Site / Internal Links
  •          Optimization / Sitemaps
  •          Remove URLS from index
  •          HTML Suggestions
  •          Content Keywords

 

REPORTS & MANAGEMENT

  •         Website Position Analysis
  •          Introduction to Google Analytics
  •          Installing Google Analytics
  •          Basics of Google Analytics
  •          Visitors Reports
  •          Geographic Reports
  •          Traffic Sources Reports
  •          Keywords Reports
  •          Goals and Conversions
  •          Live Project Exposure

LINK BUILDING

  •   An essential part of any successful SEO strategy, let’s build your internal link profile to add significance to your page keywords listed within search engines.

 

IMPORTANCE OF INTERNET MARKETING

  •          Types of Internet Marketing Methods
  •          How the search engine works?
  •          Understanding the SERP
  •          Using Search Operators
  •          Google Search Engine Architecture
  •          Search Engine Algorithms
  •          Google Algorithm Updates
  •          Page Rank Technology
  •         Panda Update and its Importance
  •          Latest Updates about SEO Algorithms

 

Comments

Post a Comment

Popular posts from this blog

SEO company in Dubai

SEO company in Dubai Ribs  is  SEO company in Dubai , Sharjah. When you have a web store, you recognize that it's very vital to drive individuals to your web site. However, you may end up troubled to rank in searches, or to induce the required quantity of traffic. Ecommerce SEO from RIBS  SEO company in Dubai , Sharjah will assist you by Driving relevant, extremely targeted traffic to your on-line store from search engines. Identifying the words and phrases that shoppers are using to search out your store, and optimizing your web site. Analyzing your store's funnel to search out gaps within the sales and handcart method, and partitioning them to spice up conversions. In this digital era,web advertising is not enough. you would like to try and do additional to achieve success on-line. that is wherever SEO and ecommerce selling acquire play. Digital selling in port makes it straightforward for potential customers to search out you at any time. Ecommerce ...
6 comments
Read more

seo company in dubai | SEO Agencies Dubai

Introduction Search engine optimization SEO company in Dubai is the procedure of designing, writing, and coding a website in a way that helps to improve the volume, quality and visibility of company website by people using search engines via the natural or un-paid ("organic" or "algorithmic") search results. While other forms of search engine marketing (SEM) target paid listings. Search engine optimization (SEO) services in Dubai is a marketing strategy that helps in enhancing company website presence. Companies need to communicate with consumers every day; they need to know what their wishes, needs, and preferences are. They also need to provide the best product/services for individual customer. And with the help of multi-channel marketing they may use different marketing channels to reach a customer. Companies try hard to attain higher rankings for their websites because when a site appears at the beginning of the search results list or top...
5 comments
Read more

SEO Services

SEO Services  Professional SEO services dubai can lift your site above your competitors. According to SEO experts, they help business owners deliver their sites to top rank search engines. They ensure that the site has a unique setting that attracts Internet users. Search engine optimization experts apply the newest analytics service, which has a positive impact on a website.  SEO company abudhabi are facing great competition in the SEO field. However, they introduce guaranteed SEO services to cope with the competition. These SEO compay Dubai have a strategy requiring clients to pay the major search engines (including Google and Yahoo) for monthly website maintenance. However, the company has guaranteed  SEO services dubai , where clients do not pay maintenance for that month. Google has remained top, since they have accurate methods and algorithms that deliver credible results to the searchers. However, Google has made it difficult for web developers to use op...
3 comments
Read more